Scope: Campaign, Branding, Digital, Motion
Type: Spec Work (Book Shop School of Ads)
Life can get messy, but a simple smile can trigger a more positive mindset. Who doesn't want that? We could all use a smile. Scrub Daddy stands in as a reminder that it's all temporary. Dare to smile.
AD: Myself | CW: Andrew Bao, Jaimie Rae, Jon Webb & Juliya Bronstein
